Brands Place a High Value on Social Media
A 2012 study revealed that 83 percent of marketers believe that social media is important for their business, and more than nine in ten (92 percent) spend six or more hours online each week maintaining their presence on these channels. While the benefits of using social media are extensive in today's age of e-commerce, many companies don't understand how to effectively use and integrate social media into their business processes.
ITIQ has extensive experience in developing social media sites and mobile applications that are designed to meet our clients particular business and product requirements. If you are still debating the use of social media as a part of your company's digital marketing strategy, it is important to review the following benefits. Social media allows for reduced marketing costs while providing exposure to a larger audience. The following graph shows the benefits of social media marketing.